Take a peek inside!
BoldHue isn't just a device, we've got this dialed down to a science.
Outside
Inside
Step 1:
Power on your BoldHue device, load your jar and close bottom drawer.
Step 2:
Remove wand to begin your scans.
Step 3:
Scan your face in 3 different locations to capture the most accurate hue. Each scan will be indicated by a vibration.
Step 4:
Return wand to preview your custom shade.
Step 5:
Approve your shade and let the device work it's magic!
Step 6:
Drawer will open, mix your foundation thoroughly, and apply!
FAQ
We will hold a presale a few months prior to our U.S. market launch, so you can be the first to reserve BoldHue! As of today, we plan for a full product launch mid/late 2024.
As we iron out all the details, we can promise you that your BoldHue kit will be under $400, which will include a BoldHue device and your first month of personalized foundation.
We plan to initially launch in the U.S. with global expansion plans shortly thereafter.
Your first purchase with us will be a BoldHue starter kit. This starter kit will come with all the goodies you need to receive your personalized foundation on demand. Which will include: a BoldHue device, a full tube set of pigments + base, and some additional accessories.
Yes! As you use the BoldHue device, it will let you know when you are running low on certain colors + base. You will have the opportunity to custom curate your own autoshipment as you see fit to replenish what is needed or swap as you go. Since everyone’s skin tones are different, your pigment tube's lifespan will vary. On average, you will receive roughly 4-6 usages (about 4-6 weeks of foundation) before you will need to replenish at least 1 of your tubes. Don’t worry though, the device will communicate with you to let you know when it’s time to order refills.